Amazon Echo Now Offers Local Search With Help From Yelp

amazon-echo-black-1920

From Siri to Google Now and Cortana, local search has always been a killer use case for search/personal assistant technology. And now Amazon’s Echo is playing in that space, too.

Echo has already had an extremely limited local search toolset — owners could ask for local weather forecasts or local traffic information between two points. Now, owners can also get information about local businesses with the data that Echo provides coming from Yelp.

Here’s a search I did looking for a plumber in Richland, Washington:

After you do a voice search, the Echo/Alexa mobile app will show you the search results with additional information including Yelp’s star ratings. I have a screenshot of that, plus two more video examples of Echo’s local search capabilities in action, in my article today on Marketing Land:

Amazon Echo Gets Smarter With Local Business Listings From Yelp

The post Amazon Echo Now Offers Local Search With Help From Yelp appeared first on Search Engine Land.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s